Technological developments become a necessity which
cannot be unleashed for modern industrialised societies because that technology
offers much ease, especially on YouTube application. YouTube is an American
video-sharing platform headquartered in San Bruno, California, and it was
created the service in February 2005. Google bought the site in November 2006
for US$1.65 billion, and now YouTube operates as one of Google’s subsidiaries.
As we know, YouTube is also the most popular online video hosting services that
allow people to watch or share any videos, and it also probably can create
content through and online interaction community. The advantages of YouTube for
modern societies involve education, advertisement, and entertainment.
These days, YouTube is one of many social networking
sites that are widely used for education. We can improve our knowledge to utilize
it as well as possible. YouTube has many good instructional sources which are
everything is available there. We can learn almost everything such as English,
Scientific, Sociology, Coding and so on that we think will be possible. There
are many videos which made by competent people, and many videos about learning
strategies so the learners can adjust their styles with the references in the
learning process, and certainly YouTube is also practice to use. YouTube also
makes the online learning process more practical only by inserting URL's video
on YouTube's site that will be selected, and it also will make learners can
watch that video over and over again.
Besides, whatever method is used these days to promote
online and offline, we cannot ignore YouTube because its reach is more
comprehensive and a variety of people for the various country and in different
time zone using YouTube. It can be a place to expand our business marketing. We
can use it to launch or promote a product widely as an advertiser wants to pay
every time someone who sees those videos. It probably does not cost too much,
and of course, it is very worth it while comparing if the advertiser goes to
many cities in the country to introduce and announce the product. Moreover, the
other than that, we are also able to describe product details by showing every
product parts so that all viewers will understand clearly, and we are going to
know customer's feedback about that product. YouTube combines features that
allow a business to promote its video to people who may be interested in the
industry and targeting customers with demographics, topics, or interests.
Furthermore, YouTube's advantages are for
entertainment. YouTube has many influencers which is much bigger than
Television and affordable that usually called YouTubers, whom people deliver
and share their videos on their YouTube account. We can access all of the
entertainment videos smoother such as to watch about a music clip of a singer
or a band, movies of a favorite actor, actress or director, sports, live
streaming and so on. It is very flexible for modern industrialized societies to
using YouTube to entertain well. YouTube presence here plays a significant role
in making the entertainment industry also take advantage of the situation by
advertising on YouTube.
In conclusion, sophisticated technology gives us many
choices to use it as well as possible. Especially, YouTube which provides us
ease to through our life. We can improve our knowledge because there are a lot
of useful instructional sources, learning strategies, and it is also more
practical to use just by inserting URL’s video as we want on YouTube’s site.
And then YouTube can be a place to launch or promote a product widely to
various countries and in different time zone. In addition to education and
advertisement, YouTube advantages are for entertainment. All of those
advantages are impend above the users how to optimize YouTube application
itself, so the users are be able to get those benefits.
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